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Data is the core
of fundraising

This is the starting point with which I help organizations in the field of data marketing and marketing automation, so that they realize more effective marketing campaigns and build long-term relationships with their target groups. I do all this in a way that suits your organization, team (capacity and quality) and budget.

How I CAN help you

The combination of my marketing, data and technical work experience makes me flexible in the Data Triangle of (online) forms, automations and CRM.

From a marketing perspective, I build journeys that focus on conversion or loyalty-related campaigns. From a technical point of view, I ensure that the data flows back and forth between these three systems automatically and in real time, ensuring:

In the field of marketing automation and marketing operations, I help on both a technical level and in informing and getting the organization involved.

Core activities

Helping with setting up and optimizing the use of MarketingCloud in an organization, as a MarketingCloud certified Admin with 7 years of practical experience.

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Creating customer journeys with online and offline contact moments. In addition, streamlining marketing tasks and workflows.

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Building a 360-degree customer view by gradually connecting the data from different marketing systems.

Supportive

coaching on the job

Carrying out concrete projects (e.g. creating journeys) in order to teach one or more employees in a practical way how to work in a more data-driven way.

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consultancy

Analyze the existing infrastructure and create a roadmap on how to gradually grow to the desired marketing infrastructure.

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interim capacity

Temporarily assisting in a team if there is a need for additional capacity in the field of data marketing, marketing automation or marketing operations.

More about dataguy (datameneer)

After working for more than 18 years for various organizations (in the areas of fundraising, marketing automations and marketing operations), I have decided to use my knowledge and experience for several organizations at the same time. I like to share my knowledge and passion for data, data flows and tooling and how they work together optimally. I am strong in translating customer wishes into concrete processes and determining the associated technical implementation.

Why choose dataguy / datameneer

My vision is that the world we live in is becoming even more digital and that the importance of qualitative data is growing. AI and ML ensure that processes and personalization of communication can be increasingly automated, but this is not possible without reliable data. An important point of attention is that employees have to think and work increasingly data-driven. If all these elements work well together and are aligned, this offers opportunities for true 1-on-1 marketing.

I WORKED FOR

How can I help you?

E: jeroen@datameneer.nl
M: +31 (0)6 218 345 84

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